Mohamed Khaled El Assal and Karim El Assal are the driving forces behind Misr Italia Properties and People & Places, contributing to Egypt’s real estate landscape through a portfolio of landmark developments. With landbanks of 6 million sqm and 1.94 million sqm respectively, and decades of combined experience, they have built a diversified portfolio spanning residential, commercial, and hospitality projects, across key areas including New Cairo, the New Capital, Mostakbal City, West Cairo, the North Coast, and the Red Sea elevating community living standards through a human-centric approach and creating sustainable, experience-led destinations.